Blog

Insights for the AI search era.

We bring transparency to the AI search optimization market. Detailed insights into how AI search works, how LLMs process your content, and what it takes to become visible in the age of generative search.
The canary test concept for checking your brand's AI visibility in ChatGPT and other LLMs
AI Search

Does ChatGPT Even Know You Exist? A Simple Test Reveals the Truth

Read article →
// Latest Articles
E-E-A-T framework visualization for AI-era brand trustworthiness
E-E-A-T

E-E-A-T for the AI Era: How ChatGPT & Co. Recognize Your Brand as a Trustworthy Source
Visualization of a knowledge graph connecting website entities for AI comprehension
Knowledge Graphs

Knowledge Graphs: How AI Systems Understand Your Website as a Whole
Illustration of the schema markup challenge for websites visible to AI search systems
Structured Data

Schema Markup Explained: The Invisible Code That Makes Your Website Visible to AI
Venn diagram showing the overlap between SEO and GEO (Generative Engine Optimization)
AI Search

SEO Alone Isn't Enough: What Changes with AI Search – And What Stays the Same
The 3C Framework overview diagram: Content, Code, and Credibility for AI readiness
3-C Framework

The 3C Framework: A Research-Backed Approach for Content Quality
The Code pillar of the 3C Framework: technical foundation for AI visibility
3-C Framework

The 3C Framework - Code: The Technical Foundation
The Content pillar of the 3C Framework: creating information AI systems want to cite
3-C Framework

The 3C Framework - Content: How to Create Information AI Systems Want to Cite
The Credibility pillar of the 3C Framework: building trust signals for AI systems
3-C Framework

The 3C Framework - Credibility: Why AI Systems Trust Some Sources
Chart showing influential factors for Generative Engine Optimization visibility
3-C Framework

The Content-Code-Credibility Formula: What Really Matters for AI Search Visibility
Illustration of WebMCP and NLWeb protocols turning websites into AI-accessible interfaces
Web Standards

WebMCP and NLWeb: Two New Standards Are Turning Websites Into AI Interfaces
Diagram showing enhancely as a dedicated structured data service in a composable architecture
Architecture

Why Composable Architecture Needs a Dedicated Structured Data Service
Illustration of developer documentation structured for AI coding assistants using knowledge graphs
Knowledge Graphs

Why Your Developer Online Documentation Is Failing AI Coding Assistants – And How Knowledge Graphs Fix It
Conceptual illustration of structured product data as soul food for AI shopping assistants
E-Commerce

Why Your Product Pages Are Invisible to AI Shopping Assistants – And How to Fix It